The Santa Fe New Mexican plans to eliminate 16.5 jobs, including 10 in the newsroom, because of sharply dropping advertising revenue, the newspaper said in a story on its Web site.
“Like most newspapers, The New Mexican is feeling the effects of the national economy and the local economy,” Ginny Sohn, associate publisher, said Wednesday in a memo to staff.
“Real estate brokers, builders, car dealers and other retailers have always been good and loyal advertising customers, and sales are down for many of them,” she said.
Full-time workers who are laid off will receive a severance package based on years of service. Some of the cuts already have been achieved through resignations. The newspaper’s goal is 214 full-time employees, down from 230.5 in July 2007.
The New Mexican already has reduced the number of pages it prints, discontinued zoned editions, trimmed support jobs, sold delivery vehicles and reduced freelance spending, she said.
The family-owned New Mexican – which says about 70 percent of the Santa Fe area’s population, or 90,000 people, read it daily in print or online – does not share financial information.