By: E&P Staff
SignOnSanDiego, the Web site of the San Diego Union-Tribune, has partnered with MindTouch to bring online wiki communities to pages throughout the site.
The wiki-enabled pages will allow readers to contribute text, images, video, and MP3 clips about a variety of subjects. The MindTouch tools will allow editors at the site to monitor and manage the user-generated content, as well as deicde how it will be intergrated with the editorial and syndicated content on the site.
“We believe MindTouch Nexus will generate large volumes of fresh content which will in turn build traffic, increase the ability to post more targeted advertising and deepen our connection with the dynamic San Diego County community,” said Chris Jennewein Vice President, Internet Operations of Union-Tribune Publishing Co. in a statement. “The need to harness user-generated content is the new reality for all online media, and MindTouch Nexus provides us with a powerful tool to fulfill that need in a controlled way.”