Split in Two: How The Boston Globe, Up For Sale, is Navigating its Free/Paid Strategy

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By: Justin Ellis | Nieman Journalism Lab

Sitting in his office last week, Brian McGrory, the new editor of The Boston Globe, described the relationship between the two websites — similarly named, often confused, one free, one paid — that his newspaper offers.

“I’ve always thought that the success of BostonGlobe.com was inhibited in a couple of ways by Boston.com,” McGrory said.

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