Study: Push Alerts Encourage News App Users to Actually Open the App

File this under Obvious But Still Worth Having Data On: Mobile news app users who allow push notifications open the news apps significantly more often than those who don’t allow notifications, according to a study out Thursday from the Engaging News Project at the University of Texas.

RSS
Follow by Email
Facebook
Facebook
Twitter
Visit Us
LinkedIn
Read More

Leave a Reply

Your email address will not be published. Required fields are marked *