Sun on Sunday Sales Fall Another 100,000

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By: Mark Sweney | Guardian.co.uk

The Sun‘s Sunday edition lost close to 100,000 in sales at the weekend, leaving the circulation of Rupert Murdoch’s new tabloid down almost a million copies on its launch sale of 3.22m.

Early industry estimates indicate that the title was down about 4% week-on-week – steeper than the average fall among the popular Sunday national newspaper market of just over 2% – on Sunday 25 March to about 2.23m.

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