NYT Now Relaunching as Free App on May 11

by: Joe Pompeo | Capital New York

The New York Times will relaunch NYT Now as a free app on May 11 in a bid to attract younger readers who get their news on mobile devices.


Additionally, the Times‘ core mobile app will relaunch April 24 in conjunction with the debut of the Apple Watch, for which the Times has developed a separate app for news briefs and breaking news alerts. The core app will shift from being an automated mirror of the homepage to a custom offering curated and maintained by Times editors.

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