Quick and Confident: Advice for Online Video From ISTV

by: Catalina Albeanu | Journalism.co.uk

Online video has become a priority for many publishers over the last few years, but the transition from text and images to a multimedia approach isn’t always a smooth one. So how can you ensure you’re on the right track?


Finnish outlet Ilta-Sanomat set up an online video operation called ISTV two years ago. It now boasts 4 million video plays per week and a staff that grew from just two people in the beginning to 20 today.

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