Why Long-Form Video Could Find a Home on Snapchat Discover

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by: Catalina Albeanu | Journalism.co.uk

It’s been a good year for Snapchat so far. The app launched its Discover service in January, giving media outlets who partnered up on the project an opportunity to publish stories onto the platform by creating a daily ‘edition’.

 

 And recent reports claim the chat app, where users can send temporary ‘snaps’, has its sights on a $19billion valuation.

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