The New York Times is Experimenting with Personalization to Find New Ways to Expose Readers to Stories

In the future, “All The News That’s Fit to Print” will depend a lot more on who’s reading.

One of The New York Times’ greatest offerings to readers is its editorial judgment; whether it’s Page 1, the Times app, or the homepage of, the package of stories selected by Times editors comes with an implicit statement: This is the most important stuff to know right now.

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