The New York Times Won’t Skimp on the Cost of Journalism — Even if That Means Selling Itself

The New York Times has long been the pinnacle of journalism, and whether or not you’re convinced of its investigative mettle, there’s no doubting the Times’ impact, like when a 10,000-word, two-part feature on nail salons prompted the passage of a new state law.

 

It’s that kind of expensive-to-produce, influential reporting that makes the Times the Times, and the family owners, the Ochs-Sulzbergers, know that better than anyone. If — and here’s the kernel if — the business ever diminished to the point that required significant cuts to its editorial staff, the family, led by publisher Arthur Sulzberger, would seriously consider a sale to preserve it, multiple sources say.

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