The Newsonomics of Auctioning Off Digital First’s Newspapers (and California Schemin’)

By: Ken Doctor | Nieman Journalism Lab

Could the sale of the Digital First Media properties lead to the U.S.’s first quasi-national newspaper company?

That is the hope of DFM’s current owners, and the shiniest lure tossed out into the newspaper property marketplace by UBS, the unorthodox pick of DFM to be its banker/broker as its six dozen dailies are being shopped.

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