The Rise, Fall and Possible Rebirth of The Cannabist, Once the Darling of the Cannabis Media Industry

Ricardo Baca was at his desk in the heart of The Denver Post’s (then) downtown newsroom on Nov. 7, 2016, plotting strategy for what he called “the most significant election in cannabis history.” Nine state initiatives for legalization were on the ballot –including recreational in California and medical in Arkansas, squarely in the Bible Belt.

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