By: E&P Staff
To improve zoning and selective inserting capabilities, Tribune Co. will install five high-capacity shaftless Goss Magnapak systems with Goss Omnizone supervisory controls for daily preprint production at the Chicago Tribune’s Freedom Center. The technology will allow targeted zoning of the paper’s inserts down to sub-zip code levels.
A sixth Magnapak, ordered for the suburban Tribune Direct facility, will provide selective packaging for the company’s total market coverage product for nonsubscribers.
Together, the orders represent the largest order for Goss packaging systems. Four Magnapak systems will have 46 stations; a fifth will have 36 stations and be equipped for dual delivery. The system at Tribune Direct will have 34 stations.
Installation is slated to begin in February and run through 2008.
“We are investing in our preprint production capabilities to provide advertisers with several effective delivery options to meet their targeting needs,” Chicago Tribune Operations Vice President Tony Hunter said in a statement.
Goss Magnapak packaging systems cycle at up to 30,000 papers per hour, are expandable from 12 to 80 stations, and accommodate from one to four deliveries. Shaftless design allows independently driven hoppers to be taken in and out of production for automated zoning at full production speed.