By: E&P Staff
This is no joke: The Onion is coming to Washington and will partner with The Washington Post Co., which will also print the paper and sell local ads.
The Post revealed late Wednesday that the satiric paper will pay to be distributed free in news boxes and by hawkers in Washington beginning the first week in April.
“We believe that The Onion will be very well-received among young Washingtonians, and this is a very attractive opportunity for us to provide our advertisers with a new and unique way to reach that attractive young audience,” said Christopher Ma, Washington Post Co. vice president in charge of business development, in a statement.
A headline near the top of The Onion’s web site could have come from The Post (in our dreams): “Staff Members Under New Defense Secretary Wondering If They Still Get Summers Off.”
Also on the site: “Rumsfeld Leaves Most Recent Job Off Resume.”
This will be The Onion’s 10th city where it is distributed. It claims a national print circulation of 599,000.