‘Village Voice’ Shrinks Size, Expands Color, And Gets Stapled

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By: Joe Strupp

Next month, expect a smaller, more colorful and — for the first time – a stapled Village Voice.

The Voice, which has gotten plenty of complaints during its 53-year existence — from accusations of bad taste and offensive copy to slanted opinions — has also apparently been cited for pages falling out.

“The pages fall out, now they won’t fall out,” said spokeswoman Julie Lichtenstein who touted the new approach. “I have seen copies of the paper with not all of the pages in them. We think it will be more aesthetically pleasing, but it will also be neater.”

Other changes, of course, will be in the new Voice, set to debut on May 14. Those include a side tab guide for locating sections and color capability on ever page for the first time. Most prominent, of course, will be a one-inch size reduction, from 12 inches to 11 inches.

A Voice release states the smaller paper means it will be “more convenient in size.”

Lichtenstein also promises copies will reach news boxes more quickly each Wednesday, claiming racks will be filled some 6 to 8 hours earlier. She contends the smaller size is not expected to be a major cost-savings and said the expanded color capability and earlier delivery is due to using a new printer.

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