By: E&P Staff
There was some good news for online advertising in the earnings report from The Washington Post Co. issued Friday. Revenue from online ads in the third quarter was up 68%, the company reported.
Overall revenues from the publisher’s new media activities, primarily washingtonpost.com, rose 32% to $12 million, up from $9.1 million in the year-ago period. For the first nine months of 2003, online revenues increased 29% to $32.6 million.
Revenues for the washingtonpost.com employment section were up 32% for the third quarter and 24% for the first nine months of the year.
The company didn’t release figures on the online group’s profits or losses.