Washington Post Explores the Future of Journalism Via Tumblr

By: Meghan Peters | Mashable.com

Thursday, the Washington Post launched @innovations, a Tumblr blog meant to showcase the news organization’s digital features and discuss the changing media landscape.

The blog acknowledges the new ways readers are engaging with Washington Post content (and all news for that matter). “We don’t want to just tell you what we think. We want to be transparent as we explore and experiment,” writes Social Media and Engagement Editor Amanda Zamora in the blog’s inaugural post.

In addition to giving web producers another avenue to connect with online readers, @innovations will explain washingtonpost.com‘s digital projects.

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