What Does Content Verification Mean in the Age of Deepfakes?

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Deepfakes – doctored videos fabricating footage of what looks like real people – have been around for years. But the journalism community is now starting to take seriously their potential to damage trust in the media and democracy.

Most recently, a YouTube clip of Saturday Night Live’s Bill Hader, talking to David Letterman on his late night show in 2008 has gone viral for showing Hader doing an impression of Tom Cruise…

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