What Research on ‘Measurable Journalism’ Tells Us About Tech, Cultural Shifts in Digital Media

Matt Carlson, an associate professor of communication at Saint Louis University, was set to announce a collaborative research project that would “connect a lot of dots surrounding news metrics and digital distribution platforms.” He wanted to examine journalism’s embrace of real-time audience data by shining a spotlight on “all the different actors involved, from reporters and editors and news management to engineers and salespersons at data analytic firms to the audience on the other end.”

Follow by Email
Visit Us
Read More

Leave a Reply

Your email address will not be published. Required fields are marked *