Who, Which, Where: How Audiences are Sharing Video Content

When publishers aren’t talking about native, they’re talking about video.

Video is a priority for publishers – and not just because Facebook has told them it should be. Audiences are watching more and more digital video on a wider variety of platforms. Consequently brands are clamoring for video content against which they can serve ads and hard-up publishers and huge media companies alike are only too eager to oblige.

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