Why Designers Hate on the Article Progress Bar

Publishers with progress bars on their article pages might be taking a step backward.

 

As sites push out more and more content of varying length, some are thinking up new ways to give readers a better idea of what they’re getting into. For some, such as Bloomberg and The Daily Beast, this thinking has led to their implementation of article progress bars, which let readers know in real time how much they’ve read — and how much farther they have to go.

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