World Press Trends: 2.2% of Newspaper Ad Revenues From Digital

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By: Rachel McAthy |

The annual World Press Trends survey by the World Association of Newspapers and Publisher (WAN-IFRA) has highlighted a “lack of intensity” in digital news consumption, which it says is being shown in the digital revenue shares reported by newspapers.

According to the latest findings, digital revenues are still not offsetting print declines, with just 2.2 per cent of global newspaper advertising revenues said to have come from digital platforms last year.

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