‘WSJ’ And Major League Baseball Team Up for High School Program

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By: Joe Strupp

The Wall Street Journal and Major League Baseball are not two entities commonly brought together. But under a new alliance, elements of each organization are teaming up to help high school students combat problems and challenges.

The Journal’s Classroom Edition, a monthly publication and Web site for high school students, has partnered with the Major League Baseball Players Trust (MLBPT) to support its community service programs for students, the Journal has revealed.

The program “Pitch In, Help Out, Volunteer!” is a “service-learning initiative that enhances the traditional high-school curriculum by focusing on key issues that challenge society, while motivating students to get involved and volunteer in their communities,” a release stated.

The program includes special sections in the Classroom Edition that include articles from the Journal on “key societal issues like child poverty and post-Katrina rebuilding. These sections showcase examples of how teens and Major League players have volunteered to combat these problems, and how student-readers can do the same in their local areas.”

“The Players Trust puts a large emphasis on community outreach programs that are committed to helping our society,” said Mark Loretta, a member of the Players Trust and a Houston Astros infielder. “By partnering with The Wall Street Journal Classroom Edition, we are able to reach more young students than ever before and get them actively involved in their communities.”

Tony Clark, another trustee and an Arizona Diamondbacks first baseman, agreed. “The Wall Street Journal Classroom Edition takes the Action Team into high school classrooms across the United States,” he said in a statement. “Delivering an important message to students: If we care, act, and inspire — we can change the world.”

“This campaign extends The Wall Street Journal Classroom Edition’s traditional charge of teaching about financial literacy and current events by providing students with the ability to take action and make a difference in their communities,” said Mark Campbell, director of educational marketing and sales for the Journal. “The Classroom Edition is a premier source of news for classrooms around the nation, and the message the Players Trust wants to convey to students fits perfectly with our editorial mission of increasing teens’ awareness of the world around them.”

More information is available at wsjclassroom.com or www.mlbplayers.com/actionteam.

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