Milwaukee, Wis.—The Milwaukee Journal Sentinel has named Pamela D. Henson as its new senior vice president of advertising. Prior to joining the publication, Henson was director of strategic development for Hearst Media/SFGate at the San Francisco (Calif.) Chronicle and SFGate.com. At Hearst Media/SFGate, Henson launched an innovative program targeting print and internet yellow page customers with a turn key online solution. Before joining Hearst, she led a sales team as area general sales manager for YellowBook/YellowBook.com in Denver, Colo. and also led training and development for YellowBook’s seven-state Western region. She has also served in sales, marketing and advertising at the Denver (Colo.) Post, the Minneapolis (Minn.) Star Tribune, the Baltimore (Md.) Sun and the Contra Costa Newspaper Group in Walnut Creek, Calif.