WoodWing Software Expands Team

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WoodWing Software has merged its operations in North, Central and South America in a new entity under the helm of Shawn Duffy, managing director of WoodWing The Americas. As part of the process, WoodWing is expanding the team to strengthen local support for customers and partners throughout the entire region.

Jackie Bedoya, a seasoned publishing expert, has joined the team as channel manager for Latin America. Bedoya comes from Aysling Digital Media Solutions, where she held the position of chief operating pfficer for two years. Prior to this, Bedoya founded the Publishing Solutions Group Orlando, a consultancy firm supporting large book publishers such as Houghton Mifflin Harcourt, SM Ediciones, and others. Bedoya brings with her more than 20 years of publishing expertise and 10 years of software implementation experience.

Steve Schaffran, former general manager of WoodWing Latin America, has taken on other responsibilities in the WoodWing ecosystem. Schaffran’s new role is general manager education, to strengthen WoodWing´s global position in the sector of educational publishing. 

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