AI startup raises $25M, inks deals with major media companies

Posted Tuesday, August 6, 2024 5:08 pm

Sara Fischer | Axios

A handful of major news and music companies have agreed to license their content to ProRata.ai, a generative AI startup that claims it can accurately attribute and share revenues with content owners from AI chatbot subscriptions.

Why it matters: Media partners hope ProRata.ai's business model will pave the way for a new AI economy that honors the value of premium content.

Financial Times, Axel Springer, The Atlantic, Fortune and Universal Music Group have signed on to share subscription revenue on a per-user basis.

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AI startup raises $25M, inks deals with major media companies

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