Bloomberg Media expands financial services sales team

Sheevani Raikundalia

Bloomberg Media has promoted Sheevani Raikundalia to executive head of Financial Services Advertising Sales, North America, a newly created senior leadership role at the organization. 

Raikundalia takes on this new role as Bloomberg Media doubles down on its commitment to the financial services sector and expands its sales team. She will collaborate closely with brands to design forward-thinking strategies that address their unique challenges and growth ambitions.

On Thursday, Nov. 14, Raikundalia launched Bloomberg Media’s first annual event series aimed at helping financial marketers better understand the economic and financial outlook through a marketing lens.

On the new event series, Raikundalia shared: "We were thrilled to bring together leading voices and experts from Bloomberg Intelligence and notable brand leaders to provide insights on the financial and marketing landscape. This inaugural annual event is designed to offer a valuable opportunity for the financial marketing community to gain insights into the market trends impacting the industry and to help them navigate towards success in the upcoming year."

In her new role, Raikundalia leads the Financial vertical sales team, overseeing strategy and growth initiatives to deliver innovative solutions and accelerate revenue for clients in the financial sector. She is responsible for shaping the go-to-market strategy for the financial category, driving initiatives across Bloomberg Media’s nine platforms. Previously, she served as vice president of East Coast Advertising Sales.

As an accomplished sales leader with deep industry knowledge and expertise, Raikundalia has a robust background in media sales and executive leadership driving impactful change at leading news media companies. She has held pivotal roles where she focused on building high-performing sales teams and advancing industry education. Her extensive career includes leadership and key positions at OUTFRONT, The Washington Post, The New York Times, Yahoo! and CNN.

She is a board director of She Runs It and the Financial Communications Society, reflecting her commitment to industry leadership, mentorship and community engagement. She resides in Hoboken, New Jersey, with her husband.