New research suggests Google AI Overviews are having a significant impact on the visibility of publishers within search results.
Google is now delivering AI-written summaries at the top of its search results for all users in the U.S. and U.K.
Google initially rolled out the technology in May in the U.S. but cut it back after a number of wildly inaccurate AI-written answers were discovered.
Now, according to research consultancy Authoritas which has analysed 6,599 keywords across a broad spectrum of categories, AI Overviews are being offered for 17% of queries in the U.K. and U.S.
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