How Australia got Big Tech to pay for news content

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Who would have guessed Australia would show the U.S. and Canada how to save their news industries and democracy?

This gift from Down Under keeps giving, including a remarkable batch of advice given at the Saving Journalism conference at Columbia University on Oct. 21.

Speakers included Emma McDonald, a former media lawyer who negotiated content deals with Google and Facebook for a group of 24 publishers, after Australia passed its pioneering News Media Bargaining Code last year.

Also sharing tales and tips for getting Big Tech to pay for news was Sarah Hanson-Young, a senator representing South Australia.

They described how Australia’s code is working to preserve and grow journalism jobs, particularly at smaller and rural outlets.

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