Blank Slate Media, the publisher of six-award-winning weekly newspapers on the North Shore of Nassau County, Long Island, New York, announced today the launch of a new website, TheIsland360.com.
In addition, the company has partnered with Wallit, a subscription management software company that will power the new website’s registration engine and upcoming paywall implementation in the coming months.
TheIsland360.com will host Blank Slate’s newspapers content as well as providing cost-effective target marketing to businesses and organizations wishing to reach northern and central Nassau County residents.
Wallit’s software will allow TheIsland360.com to register users of the site to allow future communications to these readers and marketing efforts as well. In the coming months, the site will implement a metered model paywall, in which subscribers of their affiliated print products or strictly digital only subscribers to the website will have unlimited access to all content on the site. Non-subscribers will be restricted to a limited number of articles each month.
Wallit’s best-in-class software will allow the publisher the ability to seamlessly integrate subscriber data and create a user experience that is unparalleled for community publishers.
Steve Blank, president and publisher of Blank Slate, said: “Wallit offers a quality subscription system combined with a management team with strong newspaper circulation background willing to work as our partner in growing our print and digital readership.”
Wallit CEO Warren Dews, Jr., said the partnership creates a dynamic synergy resulting in multiple benefits for the end user.
“We’re really excited about this collaboration with Blank Slate. This company offers high-impact, quality content to its readers and our cutting-edge technology will enhance and ensure an excellent delivery of these services,” he said.
About Blank Slate Media:
Blank Slate Media is the publisher of six award-winning weekly newspapers on the North Shore of Nassau County, Long Island, and its website The Island 360. The newspapers and the website are the No. 1 source of news and information in the communities they cover. Blank Slate has partnered with the five weekly newspapers operated by Litmor Publications to allow advertisers to easily reach 11 newspapers with a combined circulation of 39,782 and a readership of 119,346 as well as two websites. The 11 newspapers in the Blank Slate Media-Litmor Publications Advertising
For more information:
Warren C. Dews, Jr.
CEO & President
Wallit
413-212-0130
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