Semafor will generate 30% of its first-year revenue from events

The news and business publisher Semafor is on pace to generate nearly one-third of its first-year revenue from SemaforX, its experiential business, according to co-founder and chief executive Justin Smith — a percentage that will likely increase in 2023 as it expands its portfolio from 15 to more than 40 global events.

Partly, this is thanks to its decision to host nearly 12 events prior to launching its newsroom, which officially debuted in October. 

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