Sky faces bill for hundreds of millions after advertising blunder

Sky is facing a bill for hundreds of millions of pounds after a blunder that meant it accidentally underpaid its advertising partners, it has emerged.

The broadcaster’s advertising sales arm, Sky Media, will have to recompense business partners such as Paramount and Warner Bros Discovery, after discovering earlier this year that it had miscalculated what it owed them.

Sky Media sells advertising space on its own channels as well as those owned by other major media organizations.

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