The Minnesota Star Tribune today announced that it has dropped its inaugural collection of branded merchandise, dubbed the “Core Collection.” Featuring everyday essential items to compliment the unique Minnesota lifestyle, the “Core Collection” includes fashion and lifestyle staples like t-shirts, sweatshirts, hoodies, windbreakers, totes, mugs, tumblers, notepads, phone cases, hats, beanies, and of course, jackets. The “Core Collection” is now available at www.stribstore.com/merch with visual examples above.
“Fresh on the heels of our rebrand, we’re excited to drop the first collection of branded merchandise from the Minnesota Star Tribune,” said Chris Iles, vice president of communications and brand marketing. “Readers and fans can get their hands on this fresh Strib drip just in time for the holidays.”
The “Core Collection” encapsulates the 2024 relaunch of the Minnesota Star Tribune and offers Minnesotans a chance to share in this revitalized spirit, celebrating the Strib from every corner of the state. The initial merch offering is available now at the Strib Store, with additional exclusive drops and collections planned for the coming months.
About The Minnesota Star Tribune Media Company:
The Minnesota Star Tribune is an innovative modern media organization building on an extraordinary 157-year legacy. With seven Pulitzer Prizes and hundreds of other awards, the Minnesota Star Tribune boasts the Midwest’s largest news organization and is an unrivaled force for journalistic excellence in Minnesota and beyond. As the heart and voice of the north, the Minnesota Star Tribune is on a journey to create the leading model for local news in America — driving innovation in media to make every Minnesotan’s life better. For more information, visit www.startribunecompany.com.
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