The Trust Press, a newly launched mission-driven printing facility that opened in December in Denver, has chosen ProImage’s NewsWayX cloud-based workflow to manage its production infrastructure.
The new operation, owned by the National Trust for Local News, prints dozens of community newspapers weekly, including those owned by the Colorado Trust for Local News, Times Media Group and multiple other publishers across the Front Range.
The Trust Press includes a four-tower DGM 430 press with SSC folder, sourced and installed with support from industry leader imPRESSions Worldwide. As it sought a powerful and intuitive prepress workflow system, The Trust Press turned to ProImage’s NewsWayX cloud solution.
A robust, scalable and cloud-hosted workflow
NewsWayX is ProImage’s latest-generation workflow software, designed to streamline page processing, imposition, ripping and output across newspaper and commercial print environments. With full HTML5 browser-based access and no need for on-premise servers or IT maintenance, it was the ideal choice for a fast-moving, startup print operation like The Trust Press. “We wanted a system that could scale as we grow, automate our prepress operations, and not require in-house IT resources,” said Production Director Kevin Smalley. “The NewsWayX subscription model means our software stays up to date, we don’t have to manage servers, and the platform easily handles the growing number of publications we plan to add.”
Experienced staff, familiar technology, easy implementation
A key factor in the decision was the arrival of Prepress Manager Tony Harris, who brought 20 years of hands-on experience with NewsWayX to the new operation. “Because of that experience, and because NewsWayX shares much of the same DNA as earlier versions I’ve worked with, we were able to hit the ground running with very little learning curve,” said Harris.
The intuitive interface has allowed the prepress team to automate many common tasks — from file intake to plate approval — with minimal manual interaction. “Once jobs are set up in the system, the pages flow in automatically, based on naming conventions,” explained Harris. “Files are auto-processed, viewable and ready for approval without operator intervention. It saves us time and ensures consistency.”
Advanced tools for modern production
The Trust Press is already leveraging key NewsWayX features, including preflight, ink optimization, fanout adjustment and page/plate approvals. One standout capability that has proven especially valuable is the platform’s flexibility around file intake and late-stage edition planning.
“Sometimes, clients send files before we’ve created the edition plan,” said Harris. “With NewsWayX, we can build the plan after the fact, and the system will automatically recognize and route the files to the proper location. That’s a huge timesaver — it eliminates a lot of manual work.”
Reliability, support and room to grow
As a cloud-based system, NewsWayX eliminates the need for on-site RIP servers and related infrastructure. It’s a stable, scalable platform that gives the team confidence as they grow the business and add new clients. The support from ProImage has been another key advantage. “Their staff has been excellent — very responsive, helpful and great at walking us through setup and questions along the way,” said Smalley. Financially, the cloud model has also delivered immediate benefits. “Not having to invest in servers or manage IT locally helped keep our startup costs down,” said Smalley. “And as we grow, we look forward to using even more of NewsWayX’s built-in tools to continue streamlining our workflow.”
A future-ready production environment
The successful installation of NewsWayX at The Trust Press facility reflects the broader mission of the National Trust for Local News to revitalize local journalism with sustainable, modern infrastructure. With ProImage’s robust, cloud-powered workflow at its core, The Trust Press is positioned to serve communities across Colorado with reliable, high-quality print production — today and well into the future.
About The Trust Press:
The Trust Press, a commercial printing facility launched by the National Trust for Local News to address the skyrocketing costs of producing local news in Colorado, began operating in December 2024. The Trust Press is estimated to save local publishers at least $500,000 this year compared to existing printing options.
The Trust Press was made possible by philanthropic support from the Colorado Media Project, Bohemian Foundation, Gates Family Foundation and The Colorado Trust. The National Trust is continuing to fundraise to support The Trust Press in its mission to ensure communities across Colorado have access to reliable, high-quality local news.
About ProImage:
New ProImage, an ECO3 Company, is a leading developer of browser-based automated workflow, ink optimization, press registration, color image processing and production tracking solutions for the commercial and newspaper printing and publishing industries. Using a standard internet browser, ProImage's advanced workflow technologies offer the printing industry flexible and feature-rich end-to-end automated workflow management.
Contact:
Rick Shafranek - VP of Sales and Marketing
New ProImage America, Inc.
Tel: +1 303-426-7171
e-mail: rick.shafranek@new-proimage.com
www.new-proimage.com
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