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E&P Exclusives
Fact or fake?
In an era of rampant misinformation, journalists tend to focus on the bad players, like social media companies that care more about their bottom line than the wrong information that washes over their platforms. But we tend to do a lousy job at focusing on our own biases, which can unintentionally lead us to misrepresent facts, provide incorrect or incomplete reporting, and create the perception of misinformation we’re all trying so hard to combat.
Six essential strategies you need to know about retention
In theory, retention is the art and science that measures both short- and long-term effectiveness in continuously retaining new and recurring customers. The difficulty, however, is that in the application, retention tactics usually involve a high degree of finesse, pricing strategy, data assessments, marketing communication and logistical acumen. Here are six things that are essential to the immediate and future sustainability of your advertiser or subscriber base retention.
News, politics and opinion — all rolled into one.
In 1913, Victoriano Manteiga came to the United States from Cuba and went to work as a “lector,” reading the news of the day to the immigrant workers of the Morgan Cigar Factory in Ybor City, a National Historic Landmark District in Tampa. In 1922 he founded a newspaper for those workers that is now celebrating 100-years of service. Today Victoriano’s grandson Patrick Manteiga is “at the helm" of La Gaceta, the nation’s only trilingual newspaper still informing, influencing, and thriving as it publishes weekly in English, Spanish and Italian.

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Industry News
Proposed Russian legislation threatens to shut down all independent media
The Russian State Duma should withdraw a draft law that would facilitate the arbitrary shutdown of media outlets and increase the number of journalists prosecuted for sharing information, the Committee to Protect Journalists said Wednesday.
Sen. Mike Lee introduces bill to restore and protect competition in digital advertising
Sen. Mike Lee (R-Utah), joined by Senators Amy Klobuchar (D-Minnesota), Ted Cruz (R-Texas), and Richard Blumenthal (D-Conecticut), has introduced the Competition and Transparency in Digital Advertising Act. The bill would restore and protect competition in digital advertising by eliminating conflicts of interest that have allowed the leading platforms in the market to manipulate ad auctions and impose monopoly rents on a broad swath of the American economy.
In some states, students account for a large and growing share of statehouse reporters
Student journalists account for around one-in-ten state capitol reporters in the United States (11%), according to a recent Pew Research Center study. In some states, however, they account for a much larger share of the statehouse press corps, with notable increases in some places since 2014.

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Newspeople
San Francisco Chronicle Season of Sharing Fund names Kevin Swanson as executive director
Kevin Swanson will lead the fund, which provides critical, short-term assistance to Bay Area residents in need.
The New York Times: Melina Delkic joins Express as an editor
The New York Times has announced that Melina Delkic will be joining the Express Team as a senior staff editor in mid-June, after a highly successful embed on the Business Desk.

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Partner News
Placing Multi-Market Obituaries is now Quick & Easy
Families often lived in multiple places, posing an challenge when placing obituaries. So AdPortal Obituaries from iPublish Media Solutions now allows funeral homes and soon private parties to publish an obituary to any additional newspaper in the Memoriams network, including 3300 plus newspapers, without double entry.
"Operations All-Stars" Class of 2022. Nominate a colleague today!
Help us recognize the heart and soul of our industry, the leaders who help us produce quality products each day while keeping an eye on our bottom lines! Nominate a colleague today so we can salute them and share their ideas to the global news publishing industry, in our 2022 class of "Operations All-Stars!" Don't wait because we'll be featuring "All-Stars" each month!
PAGE Cooperative - Membership Drive
Formed 40 years ago, the PAGE Cooperative has served generations of newspaper leadership and is noting a rising interest in new membership. PAGE bands members together with a common objective of controlling costs but with additional benefits of best practices, advisory and intervention during shortages.
The Intersection Virtual Conference
Advertiser retention, digital subscriptions, & getting that "yes" your sales team is looking for...all of this (& more) during this FREE May 13th, virtual conference. Make sure to register now for "The Intersection," hosted by Broadstreet Ads at 1pm on Friday May 13th!
The Argus-Press goes to the cloud with ProImage’s NewsWayX
The Argus-Press in Owosso, Michigan, replaced its local workflow with the cloud-based ProImage NewsWayX production workflow to enjoy the cloud-based solution's speed and flexibility.
Lee Enterprises launches Doorfront Direct magazine delivery
Doorfront Direct, the nation’s largest magazine and catalog delivery network, announced this week that Lee Enterprises, the leading provider of news and information in 77 U.S. markets, has launched weekly magazine delivery in Tulsa, Oklahoma, with plans for other markets under way.

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