During a recent E&BrandeaP-sponsored webinar, media leaders explored how AI-powered solutions—like those developed by NOTA—are transforming content strategy and newsroom workflows. The conversation featured Josh Brandau (Founder & CEO of NOTA), Evan Young (COO of NOTA), and Secret Wherrett (Publisher of El Paso Inc.), who shared their experiences with AI in their respective news organizations.
In today’s media landscape, news organizations are constantly searching for innovative ways to generate revenue, build audience engagement, and maintain efficiency. One solution that has gained traction across the industry is Best Of contests—community-driven programs that recognize local businesses and services while unlocking new advertising opportunities.
As digital transformation reshapes the media landscape, organizations must innovate to stay ahead. The Baltimore Times and Gray Media have done just that—leveraging Audience.io’s interactive solutions to drive revenue, boost engagement, and capture first-party data. In a recent Editor & Publisher webinar, Paris Brown (Publisher, The Baltimore Times), Ryan Pinnell (Regional Sales Director, Gray Media), and Creighton Green (Co-founder, Audience.io) shared their success strategies. Watch now to discover how these innovative tactics can transform your media business.
In a recent webinar hosted by Editor & Publisher (E&P) Magazine, Mike Blinder engaged with three experts from ATEX to explore how their cutting-edge auto-pagination technology is transforming print publishing. Featuring Chris Freeman, Account Executive; Cesare Navarotto, Chief Product Officer; and Stuart Bowley, Product Lead, the session illuminated the benefits of automation for news publishers and the ease of integrating ATEX solutions into existing workflows.
In the world of local journalism, the need for both cost-effectiveness and cutting-edge technology is becoming increasingly critical, especially for mid-sized newspapers. The New Jersey Hills Media Group (NMG) recently embraced a new technological partner: Newzware. This business software platform, developed by ICANON Associates, is designed to help publishers streamline operations, reduce costs, and focus on the core mission of local journalism. The transition proved to be a turning point in how NMG manages its operations, providing solutions for editorial, advertising, circulation, and finance.
It’s easy to recognize those who run the news media companies or write award-winning articles, but there are those behind the scenes whose contributions are immeasurable. Nominate an editor today that deserves to be profiled in our May 2025 issue as an: "E&P Editor Extraordinaire!"
Five years ago, Column set out to revolutionize the cumbersome process of publishing public and legal notices, and today, their self-serve platform is delivering results. With intuitive features like flexible document uploads, instant proofs, and real-time price transparency, Column has simplified workflows for over 850 publications and 4,500 organizations, helping law firms, government agencies, and businesses save time and reduce frustration. By offering free training and innovative tools, Column has boosted newspaper staff efficiency by 270% and allowed legal reps to handle up to 67 daily notices, earning praise for transforming an outdated industry standard.
The Defender Network has transformed its newsroom efficiency and audience engagement with Nota, an AI-powered tool tailored for modern journalism. Clyde Jiles, Strategic Alliance Manager at the Defender Network, shared how Nota helped cut content production time from 90 minutes to just 15, allowing their small team to focus on impactful storytelling. With features like tone customization and SEO optimization, Nota enabled the Defender to boost digital engagement and reach more readers without compromising journalistic quality. Jiles called the tool a game-changer, emphasizing its role in streamlining operations while amplifying their community’s voice.
Elite Insights and St. George News have revolutionized how media companies engage with their communities and generate revenue through innovative “Best Of” programs. These initiatives, powered by Elite Insights’ comprehensive software, enable publishers to create seamless, end-to-end campaigns that drive audience participation, build advertiser relationships, and unlock significant revenue streams. For St. George News, this approach has transformed their business, generating over $600,000 in annual revenue and fostering long-term advertiser loyalty, all while deepening connections with their local community.
Newsrooms can harness the power of AI to deliver personalized election content, track real-time voter sentiment, and optimize for engagement and revenue growth. AI tools, such as Nota and Chartbeat, can analyze user data and sentiment shifts, helping publishers provide tailored content that resonates with specific audiences. By enhancing reader experiences and streamlining workflows, AI empowers media companies to improve audience engagement and maximize advertising opportunities during the high-stakes election season. Ultimately, these strategies not only boost revenue but also ensure that voters stay well-informed and engaged with crucial election coverage.
