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In April, the Atlanta Journal-Constitution launched its largest marketing campaign in years. Called Press On, the campaign focuses on the paper’s journalists and the importance of their work. The yearlong multimedia campaign will appear on digital and social media channels, as well as broadcast, print, and outdoors.
In 2019, Maisie Crow and Max Kabat were the new owners of the weekly Big Bend Sentinel in Marfa, Texas. Crow, a documentary filmmaker, and Kabat, a co-founder of a brand and growth consultancy, wanted to discover how to find more money to invest back into journalism instead of depending on the traditional advertising model.
Prior to the COVID-19 pandemic, newsrooms were diversifying their revenue streams in many creative and innovative ways. However, with advertising being a big casualty of the pandemic, the need to do so has never been greater.
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The public broadcaster is thinking of new ways to cash in on its growing presence at home and abroad. But first, it needs to deal with scandals …
On Friday, The Washington Post introduced new weekly podcast, “Please, Go On.” Every Friday, Washington Post Opinions columnist James …
House lawmakers on Friday introduced sweeping antitrust legislation aimed at restraining the power of Big Tech and staving off corporate …
Tom Rosenstiel, executive director of the American Press Institute, will join the University of Maryland Philip Merrill College of Journalism beginning this fall as the Eleanor Merrill Visiting …
Paige Harrison has been promoted to vice president of news for Hearst Television. Harrison has been with Hearst for 18 years and was most recently the news director of WCVB, Hearst’s flagship station in …
The Committee to Protect Journalists has announced that Executive Director Joel Simon has informed the board of directors that he will step down by the end of the year after almost a quarter century …
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News publishers have played a stellar role in helping the world navigate through an extraordinarily complex and scary pandemic. “In almost all …
Fact-checks struggle to compete with disinformation on major social media networks. This is the second installment of a four-part series, to …
The pandemic led to a surge of interest in online education programs, like Masterclass and Coursera. Now publishers, including The New York …
In this report, we use survey data collected in April 2021 to document and understand how people in eight countries (Argentina, Brazil, Germany, …
In many places, it started with a cut in print days. Furloughs. Layoffs. Just to get through the crisis, newsroom leaders told readers. In some …
There is a gripping study on QAnon out today, and I’ll get into that in a bit. But I want to focus on a question that I found buried in the …