50 Million New Reasons BuzzFeed Wants to Take Its Content Far Beyond Lists

By: Mike Isaac | The New York Times

Here are three completely crazy insights about BuzzFeed, the viral content start-up:

1. BuzzFeed is a web traffic sensation that draws 150 million average monthly viewers.

2. Numbered lists, like this one, are what the site is most famous for and drive much of its audience.

3. BuzzFeed wants to be known for much, much more.