By: E&P Staff Finnish weekly newspaper Joustan Seutu has selected Helsinki-based Anygraaf to provide new advertising, circulation and distribution-management software.
The installation, scheduled to be complete in the second quarter of 2009, includes the AProfit ad-management suite and the CProfit sales and distribution system.
AProfit offers full functionality for booking, billing and tracking ads. Ad order entry and ad tracking are managed within a system that integrates with asset management and page- and edition-planning solutions. AProfit enables customers to plan, book, submit, track and proof ads via the Internet.
CProfit allows publications to administer all subscription, delivery and customer information via one interface. It provides semi-automated customer maintenance, with all subscription input guided by default values that can be tailored for each publication. CProfit integrates with the AProfit ad management, allowing AProfit to handle all subscription billing entered in CProfit.
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