AP Launches Mobile News Network in Latin America, U.S.

By: E&P Staff The Associated Press is extending its AP Mobile News Network throughout the Americas.

AP Mobile America Latina offers Latin American news sources to consumers in two ways: AP Mobile en Espanol is available in the U.S. to those who want international, national and local news in Spanish. AP Mobile Latina is available to users throughout Latin America and presents regional, national and world news from AP and participating partners.

The launch coincides with Inter-American Press Association (IAPA) assembly in Buenos Aires, Argentina.

"AP Mobile en Espanol and AP Mobile America Latina will be regional options in all current AP Mobile outlets including the WAP site as well as the iPhone, Palm Pre, Android and Nokia client applications," Jane Seagrave, AP's senior vice president for global product development, said in a statement. She added that the service will soon be available on more handsets and carriers.

Among the partners providing regional news is RBS Group of Brazil.

"We can empower Latin American news consumers to choose mobile news with robust location-based content in their native language, whether from Latin America, the Caribbean or U.S. locations," Sue Cross, AP senior vice president for Media Markets, America, said in a statement.

The AP has already developed French and English language versions of The Canadian Press Mobile.


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