AP, WhoSay Announce Agreement to Enable Famous Artists, Athletes and Personalities the Ability to License Their Own Photos

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By: Press Release | Associated Press

NEW YORK – The Associated Press, the essential global news network, and WhoSay Inc., the leading personal media management platform for high profile film, television and sports personalities today announced an agreement that will give WhoSay members the option to provide their exclusive, personal photos and videos to APImages for licensing to major media outlets worldwide.

  

Under the agreement, each time WhoSay members create new photos and videos they will be able to make that content available for licensing via  AP Images, the AP’s commercial photo division.   AP Images will also provide photo services at events upon request to WhoSay members who will own these images while giving AP Images the ability to license them.

 

“At WhoSay, our members create thousands of unique and authentic images every month for their fans to enjoy,” said Steve Ellis, CEO at WhoSay Inc.  “By partnering with AP Images, we’ll be able to give our members the option to personally participate in the mainstream media marketplace where they already generate such enormous interest and value.”

 

WhoSay.com is a platform designed to encourage engagement on social networks and other platforms. Members are able to easily manage their images and videos by uploading them via WhoSay and posting them to destinations such as Facebook, Twitter, Tumblr, YouTube and China’s Tencent.

 

Separate from the commercial photo agreement, AP and WhoSay have agreed to allow AP journalists to use the WhoSay platform to post their self-shot photos and videos on their pages and distribute them onto social networks. The AP is starting with 20 journalists and may expand to include others.

 

“We continue to look for new ways to innovate in the social media space, and this agreement does so in the photo marketplace and with our journalists,” said Lou Ferrara, the AP managing editor who oversees the agency’s social media efforts. “We’re thrilled to be working with WhoSay.com, which will provide our journalists a way to smartly manage their visual content on social networks.”

About The AP

The Associated Press is the essential global news network, delivering fast, unbiased news from every corner of the world to all media platforms and formats. Founded in 1846, AP today is the largest and most trusted source of independent news and information. On any given day, more than half the world's population sees news from AP. On the Net: www.ap.org

About WhoSay

WhoSay is a media management platform for famous artists, athletes and other personalities to manage their interactions with fans in a direct and authentic way via social and mainstream media.   This allows fans access to content from their favorite stars through Facebook, Twitter, Tumblr and other media outlets.   The company currently has hundreds of active members that in total have hundreds of millions of highly-engaged fans.

Creative Artists Agency (CAA), the world’s leading entertainment and sports agency, co-founded the company and Amazon Investments LLC, Greylock Partners and High Peaks Ventures are investors.  Prior to founding WhoSay, Ellis served as founder and CEO of Pump Audio, a leading music-licensing business, which he sold to Getty Images in 2007.  WhoSay is headquartered in New York with offices in Los Angeles and London.
































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