Apple News Opens a Twitter Account to Lure New Readers

Posted Thursday, April 7, 2016 9:15 am

Jordan Valinsky | Digiday

Apple News really wants people to use it, so it’s taking to Twitter.

The fledgling news app opened a Twitter account Tuesday to share stories with links that opens the app when viewed on mobile. @AppleNews has racked up 12,500 followers and, according to its bio, is run by editors in the U.S. There’s also an Australian-centric account with 118 followers.

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Apple News Opens a Twitter Account to Lure New Readers

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