BuzzFeed Now Has 19 People Writing Commerce Content

Posted Wednesday, November 15, 2017 2:00 pm

Max Willens | Digiday

BuzzFeed’s commitment to commerce revenue continues to grow, and as a result, it’s begun pursuing commerce revenue more like a regular publisher might: through search.

After more than two years of experiments focused on identity-focused listicles like “39 Fucking Awesome Gifts For Anyone Who Loves to Swear” or “27 Gifts Only Math and Science Nerds Will Appreciate,” BuzzFeed now has 19 people cranking out commerce posts full time.

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BuzzFeed Now Has 19 People Writing Commerce Content

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