CareerBuilder Tops in March

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By: Jennifer Saba CareerBuilder.com topped online recruitment sites for the month of March with 15.7 million unique visitors, according to comScore Media Metrix. The site, jointly owned by the Gannett Co., Knight Ridder and Tribune Co., edged out Monster (13.8 million unique visitors) and HotJobs (10.5 million unique visitors) when measuring job content only, a specialized way of measuring traffic that comScore Media Metrix introduced in January and will be officially available in syndication sometime in April.

In February, Careerbuilder.com had 14.7 million unique visitors for job content versus Monster (14.5 million) and HotJobs (12.7).

When looking at the standard measurement, which takes into account total Web site traffic, not just job specific data, CareerBuilder had 14.3 million unique visitors for March -- a 142% change from 2003, with 5.9 million unique visitors. However, Monster tops the chart in March with 18.3 million unique visitors. Overall, for the careers category, year-over-year change for March is plus 6%.

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