Clever Ads Nab NAA Awards

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By: Jennifer Saba The Newspaper Association of America presented Cramer-Krasselt, a Chicago-based ad agency, with the Best of Show prize at its ATHENA Awards. The awards recognize the year's best in newspaper ads.

The agency won for its CareerBuilder.com classified ads ? a first for the category ? for its humorous take on when to start a job search; a donation to fund the print advertising curriculum at Virginia Commonwealth University's Adcenter in Richmond was made in Cramer-Krasselt's name. One of the ceremony's gold awards went to Crispin Porter + Bogusky for its Virgin Atlantic Airways comic strip. VCU Adcenter won the grand prize in the student category ? a cool $5,000 ? for a Container Store ad.

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