CNBC announced that Christopher John Farley is joining the company as senior editor of Strategic Verticals, reporting to Max Meyers, senior executive producer and vice president of Strategic Verticals & Audience Development. In the new role, Farley will help shape and develop coverage across CNBC Sport, Inside Wealth, Options Action, Property Play and other priority areas, working with reporters, producers and editors to bring that journalism to audiences across platforms from digital and social to television, audio and newsletters.
Farley brings deep experience from senior roles at PBS, where he served as senior director of Arts Programming & Development, and at Audible, where he was executive editor. Before that, he spent 13 years at The Wall Street Journal as the senior editorial director of Features. He is also the author of several critically acclaimed novels, including most recently "Who Knows You By Heart."
Additionally, Alex Sherman will move full time to the sports business beat as senior correspondent, Business of Sport, further strengthening CNBC Sport’s coverage of the rapidly evolving business of sports. Sherman is currently in Melbourne, where he will sit down with NFL Commissioner Roger Goodell and Netflix Chief Content Officer Bela Bajaria ahead of the NFL’s first-ever regular-season game in Australia.
The updates reflect CNBC’s continued focus on coverage areas where its journalism, access and expertise can be especially valuable to highly engaged audiences and where the company sees strong audience and commercial interest. The strategic verticals are designed to create distinctive editorial brands across platforms and deepen the value CNBC can provide to subscribers, supporting Versant’s broader strategy of investing in premium content and building more direct relationships with audiences.
Comments
No comments on this item Please log in to comment by clicking here