CNBC Make It's Jenna Goudreau joins Forbes

Jenna Goudreau

In the following internal memo, Randall Lane, chief content officer at Forbes, announces that Jenna Goudreau is joining Forbes:

Team, 

When I returned to Forbes almost 15 years ago, I was blown away by the level of talent I got to work with, both old colleagues and new. Among the most impressive was a young reporter named Jenna Goudreau, who had gone from a successful editorial stint on ForbesWomen to becoming the most-read writer at Forbes, cranking out great stories on the Careers beat.

Jenna then turned that experience into an incredible career: she launched CNBC Make It, a publication that covers topic areas that help people succeed, from personal finance and small business to career insights, conveyed through articles, videos, TV shows and online courses. She quickly built it into CNBC’s dominant digital growth driver, reaching tens of millions of people each month under Jenna's leadership as executive editor.

Because it’s always a good idea to keep tabs on people succeeding in our mold, and because she’s good company, I’ve met Jenna for meals over the years just to stay in touch. And eventually, those meetings turned into great brainstorming, which has now turned into exciting news: Jenna will be joining us as executive editor, overseeing an expanded version of the previously announced Service Desk.

As the name indicates, one of Jenna’s first tasks will be to hire writers covering small business, education, careers and other beat areas where Forbes can offer actionable advice that translates into tangible success . She’ll have great help from Janet and beat writers like Kelly, and she’ll be well-positioned to experiment with AI tools that can reduce drudgery and instead enhance our value-added, people-centered journalism. 

The Accolades team will also roll up to Jenna’s area. Our accolades lists, after all, are designed to provide our audience with specific editorial recommendations that can make their lives better. And once again, she'll help integrate the great work from Ty's team across the newsroom. Finally, for similar synergistic reasons, Justin's small-but-mighty team will work closely with Jenna on list production and scheduling.

It’s a big job for someone who has succeeded everywhere she’s been, including Forbes. Please join me in welcoming this boomerang back home. Jenna starts next Monday.

My best, Randall