CNN’s Three Month-Old Daily Snapchat Show The Update Avoids the ‘Bells and Whistles and Flashes'

Posted Monday, October 30, 2017 12:15 pm

Christine Schmidt | Nieman Lab

Maintaining a 24-hour news TV channel is one thing. Developing a daily show on Snapchat Discover is another.

Three months after making the transition from the Discover platform’s text-based newsmagazine format to a daily video show, CNN’s Snapchat style is clearly different from other publishers on the app known for captivating teenagers’ attention with instantaneous sharing, breakdancing hot dogs, and voice changing filters.

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CNN’s Three Month-Old Daily Snapchat Show The Update Avoids the ‘Bells and Whistles and Flashes'

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