Daniel H. Cohen, who was the senior vice president in charge of advertising when The New York Times became the first publication to generate more than $1 billion in advertising in a single year, died on Friday in Zurich. He was 64.
He had traveled to Zurich with family members and died there after a long struggle with brain cancer, his family said.
Mr. Cohen was a great-grandson of Adolph S. Ochs, the family patriarch who bought The Times in 1896, and a first cousin of Arthur O. Sulzberger Jr., the company’s current chairman and publisher, and of Michael Golden, the vice chairman.