For small and medium-size businesses (SMBs), marketing their merchandise or services used to be a relatively simple task: buy a listing in the yellow pages, place a few ads in the local newspaper, and perhaps buy a billboard on a busy road, for instance.
The internet has banished that simplicity forever. Nowadays, a business also needs a website, a social media presence, visibility in search engines, and other digital marketing devices. It goes without saying that many business owners need help with those activities.
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